NBA signature shoes have become a big part of the basketball world, with players and brands collaborating to create unique and innovative sneakers. These shoes are designed to showcase a player's style, personality, and playing ability, and are often seen as a status symbol among basketball fans and sneaker enthusiasts.
One of the most famous signature shoe lines in NBA history is the Air Jordan line by Nike. Michael Jordan's iconic sneakers have become a symbol of basketball greatness, and the Air Jordan line continues to be popular to this day.
Basketball shoe brands such as Nike, Jordan, Under Armour, and Li-Ning have established partnerships with various iconic players, resulting in the creation of popular shoes among basketball players and fans. These shoes feature unique designs and are customized to fit the individual player's playing style.
NBA Players signed with Nike
The biggest apparel company to have a stake in the NBA is Nike. They have signed some of the biggest stars in the league both past and present. Nike established a foothold in the NBA by signing Michael Jordan and his signature line took off as did his career. Former greats with Nike signature shoes include players such as Kobe Bryant, Charles Barkley, Vince Carter, Jason Kidd, and Steve Nash.
Nike also has a large market share with the current crop of NBA players. Some of the biggest signature shoe lines of Nike are with players such as LeBron James, Kevin Durant, Giannis Antetekoumpo, and Devin Booker. Some of the most popular shoe lines of Nike also include the Ja Morant shoes and the Paul George signature shoes.
| Player | Signature Shoe |
| Kobe Bryant | Nike Kobe |
| LeBron James | Nike LeBron |
| Kevin Durant | Nike KD |
| Paul George | Nike PG |
| Giannis Antetekoumpo | Nike Zoom Freak |
| Ja Morant | Nike Ja |
| Devin Booker | Nike Book |
| Gary Payton | Nike Air Zoom GP |
| Scottie Pippen | Nike Air Pippen |
| Charles Barkley | Nike Air Max CB |
| Vince Carter | Nike Shox VC |
| Jason Kidd | Nike Air Zoom Flight |
| Steve Nash | Nike Zoom BB |
| Dennis Rodman | Nike Air Shake NDestrukt |
| Penny Hardaway | Nike Air Penny |
NBA Players signed with Jordan
The Jordan brand has become quite famous not only in the NBA but in other sports and leagues across the world. The brand's popularity rose with the global image of Michael Jordan, and his Air Jordans are still one of the top-selling shoes all over even to this day. Today, however, the Jordan brand has deals in place with many talented NBA stars.
The Jayson Tatum shoes and the Luka Doncic signature shoes under the Jordan Tatum and Jordan Luka shoe lines are quite popular nowadays with both players being stars in the league. Other notable players under the Jordan brand include Chris Paul, Russell Westbrook, Dwyane Wade, and Carmelo Anthony.
| Player | Signature Shoe |
| Michael Jordan | Air Jordan |
| Chris Paul | Jordan CP3 |
| Russell Westbrook | Jordan Why Not? |
| Zion Williamson | Jordan Zion |
| Luka Doncic | Jordan Luka |
| Jayson Tatum | Jordan Tatum |
| Dwyane Wade | Jordan Fly Wade |
| Carmelo Anthony | Jordan Melo |
| Ray Allen | Jordan XX8 SE |
NBA Players signed with Adidas
NBA players with shoe deals have generally been either with Nike or Adidas. The German manufacturer used to have a bigger stake in the market until Nike's dominance took over in the 90s. Having said that, the James Harden signature shoes are one of the top-selling shoes for Adidas today.
Other notable NBA players with signature shoes signed by Adidas include Damian Lillard, Donovan Mitchell, Trae Young, and Derrick Rose. Former players such as Kareem Abdul-Jabbar and Tracy McGrady were also signed by Adidas during their days in the league.
| Player | Signature Shoe |
| James Harden | Adidas Harden |
| Damian Lillard | Adidas Dame |
| Donovan Mitchell | Adidas D.O.N. |
| Trae Young | Adidas Trae Young |
| Derrick Rose | Adidas D Rose |
| Kareem Abdul-Jabbar | Adidas The Blueprint |
| Tracy McGrady | Adidas T-Mac |
| Nick Young | Adidas Crazy Explosive |
| Anthony Edwards | Adidas AE1 |
NBA Players signed with Under Armour
While Nike, Jordan Brand, and Adidas control the lion's share of the NBA players' shoe market, Under Armour also boasts of a couple of high-powered NBA stars such as Stephen Curry and De'Aaron Fox.
| Player | Signature Shoe |
| Stephen Curry | Under Armour Curry |
| De'Aaron Fox | Under Armour Curry |
NBA Players signed with New Balance
New Balance is another company that has made its mark in the professional basketball league. They have signed stars such as Kawhi Leonard, Jamal Murray, and more.
| Player | Signature Shoe |
| Kawhi Leonard | New Balance Kawhi |
| Darius Bazley | New Balance Darius Bazley |
| Jamal Murray | New Balance OMN1S |
| Dejounte Murray | New Balance Dejounte Murray |
NBA Players signed with Li-Ning
Li-Nang is one of the Chinese brands that is trying to attract top NBA stars with their signature shoes for NBA players. At present their biggest shoe line comes in the form of the Jimmy Butler signature shoes called the Li-Nang JB.
| Player | Signature Shoe |
| Jimmy Butler | Li-Ning JB |
| CJ McCollum | Li-Ning CJ McCollum |
NBA Players signed with Anta
One more Chinese brand making its name in the NBA is Anta. This company already boasts of NBA players with shoe deals such as Klay Thompson, Rajon Rondo, and has also acquired Kyrie Irving.
| Player | Signature Shoe |
| Klay Thompson | Anta KT |
| Gordan Hayward | Anta GH |
| Rajon Rondo | Anta RR |
| Kyrie Irving | Anta Shock Wave 5 V |
NBA Players who have Signature Shoes with other top brands
Apart from the above popular companies, the NBA players' shoe list keeps growing day by day. There are more and more brands trying to make headway into the NBA and some of the other well-known ones are listed in the table below.
| Player | Signature Shoe |
| Austin Reaves | Rigorer |
| LaMelo Ball | Puma |
| Lou Williams | Peak Lou Williams |
| Aaron Gordon | 361 Degrees x Aaron Gordon |
| Langston Galloway | ETHICS igONE |
| Jonathan Isaac | Judah 1 |
FAQs
Q. Who sells the most signature shoes in the NBA?
A. Nike sells the most signature shoes in the NBA. The brand has partnerships with many high-profile players, such as LeBron James, Kevin Durant, Kyrie Irving, and Kobe Bryant, among others.
Q. Who wears Adidas in the NBA?
A. There are many NBA players who wear Adidas shoes, like James Harden, Damian Lillard, Donovan Mitchell, Trae Young, Derrick Rose etc.
Q. Do NBA players get free shoes?
A. Yes, NBA players often receive free shoes from shoe companies as part of their endorsement deals.
Q. What shoes is Ja Morant wearing?
A. Ja Morant currently wears several different models of Nike basketball shoes on the court, including his signature shoes ‘Nike JA’, Nike Kobe 6 Protro, and Nike Zoom Rize.
Q. What are Kyrie Irving's signature shoes?
A. Kyrie Irving signed a five-year deal with Anta in July 2023, and up until the launch of a signature shoe line, Kyrie will represent Anta Shock Wave 5 V. Signature shoe line will be released by the first quarter of 2024.
Q. How many signature shoes does LeBron have?
A. LeBron James 21st signature shoe has been unveiled in September 2023.
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